The Russian media are featuring heavily the 700 Russians stuck at airports here due to the 3.5 million allegedly owed by Alma Tours to Bulgaria Air. The Russians are using words like 'Bulgarian sloppiness' and commenting that British or German tourists would not have been treated this way.
True some hoteliers in Sunny Beach have put them up for free, or invited them back here next year for free holidays, but the impact of this mess cannot be under estimated.There is massive over capacity in the Hotel industry and, despite what the trade bodies say, this season has not been good.
If next year Russian bookings are significantly down the Bulgarian Tour industry will have only itself to blame.
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