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Friday 22 January 2010

On the piste


Tourism pins hopes on Balkans
More than half of the tourists in Bulgaria’s upscale ski resort of Bansko, in the west, come from Greece, confirming projections that the winter sector’s performance hinges on regional markets. Airports in Sofia and Plovdiv say if charter flights are filled to full capacity, Bulgaria will welcome no more than 65,000 holidaymakers for the whole winter season. The ski resorts of Borovets, Pamporovo and Bansko can sleep 38,000 people a day, according to official statistics. Alternative markets such as Greece, Romania, Macedonia and Serbia have seen an increase since the start of the winter season even though they cannot offset the expected decline in tourist numbers. As they grope for a way out of the economic tumult, Bulgarian tourist firms are getting more flexible, launching for the first time winter all-inclusive packages and adding various extras.

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